|
The Greater Port Macquarie Region Logo and Branding
Agreement
Approved users of the logo and branding;
Local Government, Attractions, Tourism operators, Industry,
Retail, Media Commercial businesses within the Hastings
Local Government Area, Film & TV Projects, Event
Organisers, Conference organisers, Regional Tourism
Organisation when featuring the Hastings Tourism NSW
when featuring the Hastings, Australian Tourism Commission
when featuring the Hastings, Pacific Coast Touring Route
when featuring the Hastings.
RESTRICTIONS TO THE USE OF THE BRANDING AND LOGO
The Greater Port Macquarie Region Logo or branding cannot
be used to promote the following:
Drugs, Alcohol, Guns, Tobacco products, violence, sex
or the sale of chemicals.
WHEREAS the Council:
Is charged with the responsibility of managing
the delegations of the Hastings Tourism Taskforce committee.
Reserves unto itself the copyright to all material
produced by the client that reflects images of the Hastings
Tourism Taskforce logo produced by the Council which
copyright the client acknowledges.
Is desirous of controlling the quality of such
images of The Greater Port Macquarie Region logo produced
by the Council and the manner and purpose for which
such images ae produced.
Reserves the right to authorise the use of The
Greater Port Macquarie Region logo.
Possesses and controls a quantity of materials
and resources including logo, photographic images in
colour and black and white and souvenir, promotional
items.
The term "The Greater Port Macquarie Region"
will be used as a positioning statement when local or
sub-regions are undertaking particular marketing campaigns.
The term "part of The Greater Port Macquarie
Region" will be used as a positioning statement
when local or sub-regions are undertaking particular
marketing campaigns.
The term "on The Greater Port Macquarie
Region" can be used by individual operators in
brochures, flyers, advertisements
the above relates to both printed or electronic media,
i.e. brochures, magazines, radio, televison, Internet,
newspapers.
NOW THIS AGREEMENT WITNESSETH that in consideration
of the approval by the Council to the client of permission
to produce by photographic means or otherwise images
of the Greater Port Macquarie Region Logo produced by
the Council and the client agree as follows:
The client shall make available to the Council
for inspection and approval by it of all reproduction
of images of the Logo produced by the client.
Any reproduction of images of the Logo produced
by the client not approved by the Council shall be retained
by the Council.
Any reproduction of images approved by the Council
shall:
a) Be made available by the client to the Council or
as the Council may require.
b) Be made available by the Council to the client for
the purposes approved of by the Council details of which
shall be first furnished in writing by the client to
the Council.
c) The client shall use such images for no other purpose
than approved by the Council.
The client for the purposes afore-said agrees
that it will create all images with the best technical
and photographic equipment and acknowledges that improperly
colour balanced or improper type font or unclear images
will not be acceptable to the Council.
To use The Greater Port Macquarie Region Logo,
images and promotional material (souvenirs) strictly
in accordance with Manual and otherwise as approved
by the Council.
Authorised the client to have access to and
use materials and resources including the Logo, photographic
images in colour and black and white and souvenirs,
promotional items for purposed as approved by the Council.
IN WITNESS whereas the parties have hereunto signed
their names.
HASTINGS COUNCIL, THE GREATER PORT MACQUARIE REGION
(pursuant to a resolution of the Tourism Taskforce.)
|